Nah
Cardoso

Creator-Led Brand, DNVB - Branding, Commerce, Beauty Innovation
Client: Creator Nah Cardoso & BLZ Beauty Commerce

End-to-end development of Nah Cardoso’s debut makeup brand (DNVB), transforming one of Brazil’s most influential digital voices into a commercially scalable beauty business for BLZ Commerce.

Scope included full brand creation—from strategy, naming, and visual identity to product design, packaging, and retail positioning. The creative platform extended across all launch assets, including campaign photography, hero films, and native video content tailored for socials (TikTok and Instagram) and commerce (website and app).

Execution covered creative direction, art direction, casting, styling, and full-cycle production across stills and motion. Messaging and aesthetics were built to reflect Nah’s universe while appealing to a millennial audience seeking utility and authenticity.