With over a decade of experience across Brazil, Canada, and the U.S., I bring a global perspective to brand strategy and execution. My work has been recognized by Effie, TikTok Ad Awards, MMA, El Ojo, and other industry benchmarks across Latin and North America.

Currently Executive Creative Director at SoWhat — the most awarded independent Brazilian agency at the TikTok Ad Awards — I lead integrated campaigns for brands like Unilever, L’Oréal, Revlon, Pepsico, and O Boticário.

I combine category expertise, creative vision, and strategic leadership to turn insights into campaigns that resonate with culture, connect with consumers, and drive business growth.

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CLIENTS

AWARD

2x Gold :: Effie Awards
1x Bronze :: Effie Awards
2x Winner :: TikTok Awards
6x Shortlist :: TikTok Awards
4x Winner :: Best Media
1x Silver :: MMA Smart Cities
Shortlist :: El Ojo
Grand Prix :: Lusófonos Awards
1x Gold :: Lusófonos Awards
1x Silver :: Lusófonos Awards

GUEST

25' Jury Effie Latam
25' Lecturer at Miami Ad School
24' Speaker at TikTok Summit
24' Speaker at YouPix Creator Summit

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